Empty Garage Books - Easy and simple author websites

Usability: Is it easy for visitors to find the information they are looking for?  Is your website intuitive to navigate? When considering a website design make sure that your navigation stays in the same, easy to find place on all your pages so visitors can easily scroll through all the content on your site.
    

Content: As an author, you have the most coveted possession of all internet marketers…information! And lots of it. After writing your book and researching your topic, you most likely have more than enough information to post to a blog once a week or write a periodic newsletter. This is important and powerful stuff. The search for information is what drives people to the internet, so the more interesting information you have on your website the better.  
    

Reason to return: You need to give site visitors a reason to come back to your site on a regular basis. Adding fresh content or starting a discussion on your website that involves site visitors is a great way to start. Using a periodic newsletter to stay in touch with site visitors reminds them there is a reason to go back.